Why Custom Tally Books? The Benefits for Oil and Gas Companies
Tally books are the industry standard in oil and gas, and they're just as useful to engineers, surveyors, cable installers and contractors. Out in the field they do a lot of work: quick calculations, recording estimates and figures, and serving as a reference for company policies and contacts.
A generic book does the basic job. A custom tally book does that job better and puts your company's name in front of everyone who sees it. Here's what customizing gets you.
1. Your crew works faster
Time on a job site is expensive. When the tables, conversions and references your team needs are printed right inside the book they're already carrying, nobody has to dig for a phone, a calculator or a binder in the truck.
Custom inserts can hold measurement and conversion tables, shorthand calculations, your standard format for recording figures, and the contacts people need when something goes wrong. Instead of reformatting a generic log to fit the day's tasks, your team gets a book built around the rounds they actually make, which also makes the records easier to review back at the office.
2. Company standards travel with every employee
New hires have a lot to absorb, and even experienced employees forget the standard format for an unusual entry. Condense your key policies, recording standards and best practices into a few pages inside the book, and every person in the field has them at hand.
That's also a lot easier than reprinting training manuals for field crews. Once the contents are set, every refill comes with the same pages. (See what to put inside a custom tally book for ideas.)
3. Your brand goes everywhere your team does
Every time an employee pulls out a branded tally book, on a drilling site, at a lunch stop or with a customer, your name and logo make another impression. It's the same idea as the logo on your trucks, and people learn to connect the two.
You can also hand books to customers and partners. Unlike buttons, stickers or key chains that end up in a drawer, a tally book is something people use every day, so your brand stays in front of them every day. For a small investment per book, that's more lasting presence than a billboard, a radio spot or a mass mailer.
4. It builds pride and looks professional
Crews carrying a well-designed company book feel more like part of the team than crews carrying mismatched generic ones. It shows employees you've invested in giving them good tools, and it shows customers and competitors that your operation runs professionally. That counts when you're recruiting and trying to keep good people.
Custom vs. generic: the short version
| Generic tally book | Custom tally book | |
|---|---|---|
| Inside | Blank ruled pages | Your tables, standards, contacts and forms, plus ruled pages |
| Outside | Plain cover | Your logo and colors, in silk screen, full color entrapment or full color vinyl |
| Refills | Whatever is in stock | The same custom pages every time you reorder |
| Message | Says nothing about you | Advertises your company everywhere it goes |
Getting started
Custom tally books are built from two parts: a custom cover and refill pads in standard, wire-bound, waterproof stone paper or fully custom versions. Don't have artwork or a design concept yet? Our design team will help create one at no additional charge. Read our custom tally book design guide to see the options.
For more information or a quote, contact us or call (800) 715-9255.